Hey everyone,

I'm trying to get a clearer sense of what actually separates a great PPC agency from an average one, since almost every agency I've talked to claims to be the best ppc company in noida. At this point I'd rather hear from people who've actually worked with someone and can share what genuinely stood out.

A few things I'm curious about. What does good reporting actually look like from your experience — did you get clear numbers you could understand, or a lot of jargon that didn't really tell you much? How often were they optimizing campaigns — testing ad copy, adjusting targeting, tweaking bids — versus just letting things run on autopilot? And communication-wise, did you feel like you had a real point of contact, or was it hard to get straight answers when you had questions?

I'm also wondering how you personally judged advertising performance beyond the obvious stuff like clicks. Did you look closely at cost per lead, conversion rate, actual sales? How long did it take before you felt confident the campaign was genuinely working versus still finding its footing?

Would love to hear real experiences — especially anything you wish you'd asked or checked before signing on.

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